Who Needs a Capital Campaign Feasibility Study? YOU DO!

Feasibility Study

You know what your organization needs. It might be a new program, a new building, or something else. After all, that's why you're doing a capital campaign in the first place. And you feel like you've made a good start. You've drafted a case for support and have put together what seems to be a solid plan and campaign ... Continue Reading...

Taking Care of Donors Who Say ‘NO’ and Turn You Down

The word "No!"

It feels like a slap in the face. Even seeing the word 'NO' gives me a queasy feeling in the pit of my stomach. It feels lousy to be rejected by anyone. And it’s particularly painful when you ask a well-cultivated donor for a large gift you thought they were going to give. But instead, they say, NO. The ... Continue Reading...

6 Powerful Elements that Create an Airtight Case for Support

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Writing the case for supporting your campaign is hard work. Gail and I hear from many people in our coaching program just how hard it is. It's hard to find the quiet time to concentrate. It's hard to know how to organize the case. And really, it's even harder to make clear, simple sense of why people should give. So ... Continue Reading...

3 Essential Events to Highlight During Your Capital Campaign Timeline

Events also help boost your volunteers' enthusiasm.

Your capital campaign timeline will have many phases and milestones as you lay out the sequence of events. You'll be preparing for different stages; from planning, to solicitation, to completion. Within your timeline, use these three major events to mark the beginning, middle and end of your campaign. These three ... Continue Reading...

3 Winning Strategies to Recruit the Best Capital Campaign Chairs

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It’s becoming harder and harder to find great (or even good) campaign chairs. It's no longer the good old days. It's the good new days. And the sooner we understand what's changed, the quicker we can develop leadership models that'll work for today's capital campaigns. Why it's so Hard to Find a Capital Campaign ... Continue Reading...

How to Get Big Money Donors Involved in Your Campaign – at the Very Beginning

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When should you start working on a capital campaign? Here's a typical question: We’re in the midst of a strategic planning process and we plan to launch a campaign to help fund some of the initiatives that emerge from the plan. When should we start our campaign relative to the strategic planning process? You ... Continue Reading...

5 of Your Most Pressing Capital Campaign Questions – Answered

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We love your capital campaign questions! We’ve selected five of them, provided brief scenarios to give them context, and offered our expert answers. 1. Can a tiny organization conduct a successful capital campaign? We’re a tiny organization with no paid staff and no organized fundraising program. We raise money ... Continue Reading...

Typical Questions Asked in a Capital Campaign Feasibility Study

Most donors really do want to tell you what is in their hearts.

Let’s dispel the mystery about what happens during a feasibility study. I want to shine some light on this mysterious conversation that happens between your consultant and your prospective donor. Have you ever wondered exactly how this discussion works? As a veteran of countless feasibility studies, I’m sharing ... Continue Reading...

Feasibility Studies or Campaign Planning Studies: Which Do You Need?

Yes No Maybe

Why do a feasibility study if you know good and darn well that you’re going to launch a capital campaign? Turns out there are two kinds of capital campaign studies -- Planning Studies and Feasibility Studies! Capital Campaign Planning Studies Help You Plan The question for you may not be, "Is a Campaign Feasible?" ... Continue Reading...

Use the Donor Pyramid to Focus Your Attention in the Right Places

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Feel overwhelmed as you think about your capital campaign? Wonder how you'll ever raise the money? The Donor Pyramid can help you find your way. What is the Donor Pyramid? These days we connect with donors from a great many places. Some might be introduced to your cause by a board member. Others take part in your ... Continue Reading...

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